We've done it before, and we can do it again πŸ’ͺ🏻


Two weeks ago, Meta announced a sweeping new TOS (terms of service) that would basically give them blanket permission to crawl professional Instagram / Facebook accounts *and any linked websites* to train their AI.

The date the new TOS was supposed to go into effect: Friday, October 30. Just four days before a major election in the United States.

Not at all suspicious, right?

And of course, it had the intended effect: people panicked, especially artists and small business owners. People had fucking HAD IT, and were ready to abandon Meta RIGHT NOW, electoral consequences be damned.

Luckily, intense public backlash caused Meta to delay the effective date of the new TOS until November 20, and efforts are still underway to get them to abandon the new TOS entirely. BUT. The movement to abandon Meta completely has taken hold of the public consciousness, and I don't see it going away any time soon.

People are tired of being abused by the tech oligarchy β€” and in the attention economy, they are prepared to take their focus elsewhere.

Meta thinks they can play these games and exploit their users because of their grasp on us, because they’ve designed their platforms to be addictive. But I keep seeing people say we can and HAVE moved before β€” exoduses from Friendster to MySpace, from MySpace to Facebook β€” and we never went back. We can do that again.

The difference is that at this point, some of us have been on Meta platforms for DECADES. We have built our lives and our livelihoods around them. Facebook and Instagram are our photo albums, housing everything from drunken nights out in college to our babies' first steps. Which is maybe only further proof that we have offered so much of ourselves to these platforms, and still, somehow, it's not enough for them.

As someone who works in social media, I’m trying to figure out divesting from Meta will look like for me both personally and professionally. It’s going to be hard and messy, and it will probably not happen before their November 20 deadline, but I'm tired of being a pawn in their quest for literal supervillain world domination. I think I’ve finally had enough.

In the meantime, here are some other platforms I'm trying out in case you want to join me!

➑️ Bluesky: Probably the most well-known of the non-Meta platforms, it was founded by Jack Dorsey, models itself after the original Twitter, and is a registered PBC (Public Benefit Corporation).

➑️ Monnett: Based in Europe, this privacy-focused platform is modeled on Instagram and has a paid tier for longer carousels, longer videos, and higher posting frequencies.

➑️ UpScrolled: Built by a Palestinian-Australian developer, it’s similar to Instagram, but also allows for text-only posts.

➑️ eh! Social: This is a Canadian platform that is open to users globally, and most closely mimics Threads / the artist formerly known as Twitter.

See you on the internet, boos 🧑

πŸ“Ή Instagram is trialing Features, a longer-form video option that rivals YouTube. There's still very little information about how it will play with the existing Instagram culture of short form video, but a lot of people are very excited. Others are calling it IGTV 2: Electric Boogaloo. (I'll let you guess which camp I'm in.)

πŸ’Ό LinkedIn has some interesting new ways for "creators" (I hate that term for LinkedIn users) to monetize their content. It almost seems like they are developing a hybrid creator economy and on-demand service hub β€” in other words, giving users the option to earn both from the content they post, as well as any services they book with users directly on the app / website.

🎠 Instagram's Edits has gotten some great new features over the last few weeks, including a carousel editing feature, organization folders, brand kits, and the ability to easily switch accounts. I continue to dread the day Meta will finally put all of this behind a paywall 😭

Let's take the question mark out of "what to post" with a Content Lightning Round! These virtual sessions can be 30 or 60 minutes, and give us time to brainstorm tangible content ideas for your socials.

What you'll get:​
⚑ A list of actionable content ideas
⚑ A strategy on how to implement them
⚑ A recording of our session that you can come back to again and again

Plus: When you book a Content Lightning Round through the end of October, 10% of proceeds will go to No Hate in WA State, a campaign fighting anti-LGBTQ+ legislation in Washington state that will be on the ballot this November. (And if you're in Washington, GET YOUR BALLOTS IN! Remember to vote no on I-001, I-638, and I-645!)

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OTHER WAYS TO WORK WITH ME πŸ‘‡πŸ»

🌼 For the small business owner who doesn't want to deal with socials AT ALL, my Super Bloom package is full-service done-for-you social media management that includes content strategy, creation, scheduling, and community engagement!

🌿 If you like personally responding to comments and DMs but don't have time for all the content creation and scheduling, my Big Bloom package offers social media support to take the content component off your plate!

🌱 If you just need help getting photos and videos off your camera roll and turning them into content that converts, my Lil Bloom package is for you!

🧒 I got the green light from our little league's board to start an all-girls baseball team! My little leaguer loved her time in softball last year, but she's always really wanted to play baseball β€” she just wants to do it with other girls. So now my work begins to try to recruit ten other 9-year-old girls who want to play baseball, too. Wish me luck!

πŸ• I took Ramona to the vet last week and it turns out she might have hypothyroidism, which could also explain why she remains potato-shaped even though she's been on a lil doggy diet. I'm waiting to hear back from the vet on next steps, but if things go the way I think they will, we'll be adding yet another medication to Druggie Time (her favorite time of the day)!

πŸ—³οΈ IT'S ELECTION SZN! If you haven't voted yet, make sure you do, and tell all your friends! I've spent the last few weeks writing postcards to prospective voters across the country, filling out and turning in my own ballot, and using dating apps to message men to harass them about voting (and specifically abut voting NO ❌ on the three insane initiatives on the ballot in Washington state). I know straight men within 25 miles of Seattle and "Not Political" in their profiles hate to see me coming πŸ’…πŸ»

Golden Poppy Digital
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12345 Lake City Way NE #3240
Seattle, WA 98125
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